Lil Nas X Satan Shoes With Human Blood And Nike’s Lawsuit: What To Know
Give the devil his due: The $1,000 sneakers sold out in less than a minute. But the legal complaint means MSCHF has suspended plans to give away one final pair.
Gael Fashingbauer Cooper
CNET freelancer Gael Fashingbauer Cooper, a journalist and pop-culture junkie, is co-author of “Whatever Happened to Pudding Pops? The Lost Toys, Tastes and Trends of the ’70s and ’80s,” as well as “The Totally Sweet ’90s.” If Marathon candy bars ever come back, she’ll be first in line.
What could possibly connect rapper Lil Nas X, Nike and sneakers made with human blood? Strap in for an explanation of one of the year’s most colorful news stories. You might have seen it referenced on SNL April 3.
How Many Satan Shoes Have Been Sold
- 666 pairs.
All 666 pairs of the singers collaboration with MSCHF sold out within the first 60 seconds of the launch on Monday, March 29th.
Lil Nas X retweeted a post from XXL Magazine, confirming that the sneakers sold out in under a minute.
The sneakers, which are a modified Nike Air Max 97s but are not involved with Nike, came at a cost of $1,018, totalling to nearly $700,000 in 60 seconds.
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JUST IN: All 666 of Lil Nas Xs limited edition Satan shoes sold out in under a minute
How Many Satan Shoes Have Been Sold Lil Nas Xs Collab Has Been Sold Out
How many Satan shoes have been sold? Heres the latest on Lil Nas Xs collaboration with MSCHF.
The singer has been in the limelight over the last week after the much-anticipated video release of his single Montero .
Moreover, Lil Nas X is also the media spotlight after he revealed his collaboration with NYC art collective MSCHF on a custom design for Nike Air Max 97s.
The customised sneakers sold out within the first minute of their release but how many Satan shoes have been exactly sold?
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Wait Is Lil Nas X Actually Going To Court Over His Satan Shoes
Over the last week, Lil Nas X has claimed on and TikTok that he might actually go to jail because of a Nike-led lawsuit over his limited-edition Satan shoes. You remember those, right? They’re the the demonic spoofed Air Maxesyou know, the ones with a literal drop of literal human blood in the solesthat he released with the brand MSCHF this past spring. He’s been tossing out the hashtags #FREELILNASX and #NikevLilNasX in anticipation of an ill-omened court date. But of course, as Lil Nas X says to Lil Nas X in a corresponding promo clip the musician posted this week, Ladies and gentlemen of the jury, this is about much more than shoes.
Isn’t it always?
This content can also be viewed on the site it originates from.
In fact, Nike and MSCHF settled the suit months ago, so: no, Lil Nas X won’t actually be going to court. The only trial happening is the aforementioned fictional one, which is also, in standard Lil Nas practice, promotional: tomorrow, on July 23, the musician is dropping a new single titled Industry Baby, which he has already anointed as MY NEW SMASH HIT via his Twitter bio. The full-length music video for the track, which will feature Jack Harlow and was co-produced by Take a Daytrip and a supposedly album-ready Kanye West, will apparently take place months after the events in the trolling promo clip.
Understanding Why Nike Is Suing Over Lil Nas X ‘satan Shoes’
The company, puckishly blurring the lines between the cheeky and the morbid, previously drew attention with an app that chooses stocks based on your astrological sign, a bath bomb shaped like a toaster and an item called Puff the Squeaky Chicken a chicken-shaped bong that squeaks when you smoke it.
The products are at once cynical bids for attention in a crowded digital marketplace and gleeful middle fingers to the corporate respectability of e-commerce behemoths like Amazon.
MSCHF is not exactly an e-commerce platform, though. It might be just as fitting to describe it as an experimental art project or the ultimate anti-brand. It churns out some novelty items that would not be out of place at stores like Urban Outfitters even as it skewers that very idea.
“We’re trying to do stuff that the world can’t even define,” MSCHF founder Gabriel Whaley told Business Insider in January. “Our perspective is everything is funny in a nihilistic sort of way. We’re not here to make the world a better place. We’re making light of how much everything sucks.”
“Satan Shoes,” however, might also be here to help promote a new track. The release of the customized sneakers coincides with the debut of Lil Nas X’s latest single, “Montero ,” and an accompanying music video that uses religious imagery to depict the artist’s coming-out story.
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Twitter Reacts As Lil Nas X’s Satan Shoes Stock Completely Sells Out Within A Minute Of Launch
Lil Nas X has been embroiled in the midst of a major social media storm ever since he released the music video of his fiery new single called “Montero .”
The provocative lyrics, coupled with suggestive imagery, have led to a barrage of responses across social media. The Rapper has been dominating the trending charts since.
From infusing the song with a steady dose of symbolism to invoking references of Paradise, Hell, and Satan, Lil Nas X’s Montero has left the internet sorely divided. While some have hailed it as an unabashedly queer anthem of triumph, others have labeled it blasphemous.
The polarizing reception seems to have had no effect upon Lil Nas X, who has been trolling his detractors.
From issuing a fake apology to teasing the launch of customized Chick-fil-A shoes, he certainly seems to be reveling in the moment.
Fans reacted to the Satan Shoes selling out with a mixture of disbelief, denial, and humor.
Here are some of the best reactions online:
not even a minute lmao
Lil Nas X Has Tweeted Responses To Outraged Posts
The shoes are inspired by a music video recently released by Lil Nas X. The video shows Lil Nas X falling down from heaven, having sex with Satan, and then ultimately killing him at the end and taking his place in hell.
Lil Nas X has tweeted in response to some outraged posts about the shoes, including retweeting the message below.
why y’all mad at lil nas he literally killed satan we should be thankful
Lil Nas X tweeted that the anger people feel about his shoes is similar to the anger he was taught to feel toward himself because of his sexuality. He wrote: i spent my entire teenage years hating myself because of the sh** yall preached would happen to me because i was gay. so i hope u are mad, stay mad, feel the same anger you teach us to have towards ourselves.
Some people on Twitter are expressing skepticism or anger about the shoes.
Nah Fam Im GOD son dont need that dark negativity walking with me lol
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Nike Files Lawsuit Against Mschf
Following the release of Satan shoes on March 29th, Nike filed a lawsuit against MSCHF.
The defendant mentioned in the lawsuit is MSCHF Product Studio Inc, the company that collaborated with Lil Nas X on the customised shoes. The rapper is not named as a defendant in the suit.
Nike told EW in a statement: We dont have any further details to share on pending legal matters. However, we can tell you we do not have a relationship with Lil Nas X or MSCHF.
The Satan Shoes were produced without Nikes approval or authorization, and Nike is in no way connected with this project.
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‘satan Shoes’ To Be Recalled As Nike Agrees To Settle Lawsuit
Who bought Lil Nas X $1,000 ‘Satan shoe’?
Nike says the art collective which made “Satan Shoes” that purportedly contain a drop of human blood in the soles has agreed to issue a voluntary recall as part of a legal settlement.
The $1,018 trainers are modified Nike Air Max 97s. Only 666 pairs were made and all but one have been shipped.
The collective MSCHF will offer full refunds to customers in order to remove the shoes from circulation, Nike said.
The settlement resolves a trademark infringement lawsuit filed by Nike.
The controversial shoes were produced by the Brooklyn collective in collaboration with rapper Lil Nas X, who held the last pair so he could choose the recipient. MSCHF said it would keep the final pair of shoes.
No further details were made public about the settlement, which includes the Jesus Shoes produced by MSCHF in 2019 also using the Air Max 97 as a base.
“MSCHF altered these shoes without Nike’s authorisation. Nike had nothing to do with the Satan Shoes or the Jesus Shoes,” Nike said in a statement.
Limited edition shoes can fetch higher prices among collectors so it is not clear how many – if any – customers will return the products.
Nike sued MSCHF last week claiming the “Satan Shoes likely to cause confusion and dilution and create an erroneous association” between MSCHF’s products and the company. But MSCHF said the shoes were “individually-numbered works of art” and did not sow confusion.
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‘satan Shoes’ Launched By Lil Nas X Which Contained A Drop Of Blood To Be Recalled After Nike Lawsuit
Nike filed a trademark infringement lawsuit against MSCHF Product Studio following the launch of the sneakers.
Friday 9 April 2021 08:13, UK
The so-called “Satan shoes” which allegedly contained a drop of human blood are to be recalled following a lawsuit from Nike.
Nike had filed a trademark infringement lawsuit against MSCHF Product Studio, the sellers of the footwear.
As part of the settlement, the shoes will be recalled and buyers will be refunded by MSCHF “to remove them from circulation”.
Only 666 pairs were made, and they sold for $1,018 a set.
The black and red trainers also had the words “Luke 10:18” printed on them – a reference to a Biblical verse that alludes to Satan’s fall from heaven.
They also had the Nike tick on them.
Nike Wants Lil Nas X Satan Shoes Destroyed Amid Boycott Threats
I think they are disturbing. They knew the shoe would cause commotion either way, said Villanueva, adding that he isnt very impressed by the style. The design has no wow factor. They are underwhelming to say the least.
Gaglione, who is the head of food services at an assisted living facility, isnt necessarily a fan of the 21-year-old rapper. But he liked MSCHFs holy water shoe and had seen them triple in value.
Plus, I am curious where the blood drop came from. If it actually exists.
He also wonders if the bad blood from conservative corners and Nike will ultimately slay the soles of Satan.
Hopefully the controversy and lawsuits dont halt the production all together, he said.
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Nike Is Suing Over Trademark Infringement
Nike is suing MSCHF over trademark infringement, false designation of origin/unfair competition, trademark dilution, and common law trademark infringement.
Nike is suing MSCHF over the blood shoes:
Some sites are wrongly reporting this as copyright infringement, but it is a trademark infringement case.
THANK YOU because that had me confused too.
So it IS trademark infringement. Can you explain the difference in this case?
e y i
Lil Nas X’s Satan Shoes Sold Out Within A Minute Of Launch As Fans Demand A Resale
Lil Nas X’s “Satan-themed shoes” have officially sold out within a minute of their highly anticipated launch.
The 21-year-old “Old Town Road” hitmaker recently grabbed headlines after announcing a collaboration with retail brand MSCHF on a customized pair of “Satan Shoes.”
MSCHF x Lil Nas X “Satan Shoes” Nike Air Max ’97Contains 60cc ink and 1 drop of human blood666 Pairs, individually numbered$1,018March 29th, 2021
The controversial shoes are adorned with a Pentagram pendant, a message from Luke 10:18 of The Bible, and a drop of human blood on their soles.
Modeled along the lines of the popular Nike Air Max ‘ 97s, the limited edition shoes were priced at $1,018 and were officially set to release on March 29th at 11 AM EST.
According to Lil Nas X’s recent tweets, all 666 pairs have reportedly sold out minutes after officially going live on sale.
they have officially sold out!!! thank you everybody!
He also couldn’t resist throwing in a dig at his ever expansive body of critics who have been incensed ever since he announced the Satan Shoes.
The unprecedented sale of his Satan-themed shoes ended up inviting a slew of responses from the online community.
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Don’t Expect To Buy A Pair
You’re not going to be wearing these shoes anytime soon, or even seeing someone else wear them. As noted, only 666 pairs were made, priced at an eye-watering $1,018 a pair, and they sold out in less than a minute.
MSCHF held back one pair, and originally planned to give it away via some kind of lottery or random drawing on April 1.
Lil Nas X himself even tweeted about the giveaway, writing, “if u want the 666th pair of the satan shoes quote this tweet and use #satanshoes to be entered and I’ll pick someone by thursday.”
if u want the 666th pair of the satan shoes quote this tweet and use #satanshoes to be entered and Ill pick someone by thursday
But in a court document related to the court complaint explained below, the company said it had suspended plans to give away that final pair pending resolution of the Nike situation.
And now, the settlement means even those who already snagged a pair of the rare kicks are being offered a full refund.
So Whose Blood Is In The Satan Shoes The Team Behind It Donated Blood
Originally teased by MSCHF on March 27, 2021, following the release of Lil Nas X’s music video for “MONTERO,” the MSCHF custom sneakers basically broke the internet. The company promised 666 individually numbered pairs, each bearing a sole that contains ink and one drop of human blood.
After some fans raised questions over where the mystery blood originated, MSCHF specified to NBC who the single drop in each shoe was drawn from. Although early rumors insinuated that the blood was from Lil Nas X himself, that isn’t the case. The brand claimed that various members of the MSCHF team donated a drop of their own blood to be put in each pair made.
Slated for release on March 29, 2021, at 11 a.m. ET for $1,018 via the brand’s official website, the shoes are adorned with plenty of dark details. They also feature black leather, Lil Nas X’s name on the heel, a pentagram pendant, and a reference to Bible verse Luke 10:18. For those who don’t know, that particular passage references Satan’s fall from heaven.
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These satanic sneakers are breaking the Tenth Commandment: Thou shalt not covet.
The controversy surrounding them has only made sole searchers hungrier for the limited-edition kicks, which were purchased from Nike and then tricked out with demonic doodads and resold. A flurry of pre-emptive eBay listings have already popped up with prices topping out at $10,200.
The resale value is what tempted Vincent Gaglione, a sneakerhead with more than 300 pairs from Mastic, Long Island, to snatch them up.
Social media has a huge influence on this, Gaglione, 30, told The Post, adding that the shoe has transcended the esoteric sneaker collector world. Ten years ago this would have stayed in the sneakerhead community. But I even had my friends mother messaging me about these. And Lil Nas X has his own large following, so with someone like him, things go from zero to 100 really fast.
Miley Cyrus, whose father Billy Ray Cyrus collaborated with Lil Nas X on his hit, Old Town Road, fanned the flames by wearing the black-and-red kicks.
The sneakers, which are revamped Nike Air Max 97s, were released on the heels of Lil Nas Xs controversial music video, Montero , in which he slides down a stripper pole that leads to hell and twerks on the devil.
Is Lil Nas X Going To Jail
The rapper had initially claimed he had a court date for July 19, 2021.
He then posted a series of joke videos on TikTok mocking his ”court appearance.”
Lil Nas X shared a video with a caption: When you have court on Monday over the Satan Shoes and might go to jail but your label tells you to keep making TikToks.
In an Instagram Live video, the rapper told his fans that he would be appearing in court at 8am on Monday, Los Angeles time.
He wrote: “all jokes aside i cant believe i might be going to jail. whos going to make mildly funny tweets about being gay while im away.”
The rapper uploaded a two-minute long video to social media showing a title slate that read: “NIKE v. LIL NAS X. SUPREME COURT. JULY 19, 2021.”
The footage turned out to be a trailer for a new music video for his new Kanye West-produced single, Industry Baby.
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