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How To Design Your Own Shoes And Sell Them

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Start A Shoe Line By Following These 10 Steps:

design and sell your own shoe with aliveshoes

You have found the perfect business idea, and now you are ready to take the next step. There is more to starting a business than just registering it with the state. We have put together this simple guide to starting your shoe line. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Check out our How to Start a Business page.

Awesome Custom Shoes Designs Created By Graphic Designers

As a graphic designer you can extend your tentacles in various domains of activity cause everyone needs a good image for its product. Ive seen a few graphic shoes designs before making this article but researching for it made me realize theres more to it than I imagined.

In this last part of the article there are 42 custom shoes designs hand made or printed on the shoes, boots, high heels or sneakers. The design type can vary from childish to badass or simply cool.

Samurai Dunks

Custom Designs 2010

Nike Custom

TIXINDA is a mexican design brand creates by Anabel Vanoni and Eric Morales Dr. Morbito, its a fusion between design and urban-ethnic art, engaged in recovering our cultural identity valves through the creation of exclusive innovative and ludic products.

TIXINDA was born since LOVE in long run searchs and spiritual needs, rescuing to ethnic magic and is much more than what shows at first sight, is a project that propose to mediate between prehispanic and present cultures to join them in a simple, deep and engaging way.

Sneakers Custom 3

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How To Design Market And Sell Custom Shoes

Selling your designs on custom, handmade-to-order shoes is a unique way to offer customers your wearable art. But if you dont have a background in apparel, product design, or fashion, designing and marketing your own shoes can feel daunting. Breathe deeply, and read on. There are plenty of good reasons to include custom slip-ons as a product in your online store. Take the leap and read our tips for designing and marketing your own custom shoes.

Setup Your Online Store:

How To Design Your Own Shoes And Sell Them

It is TIME! Anything behind the screens youve been working on now will be seen throughout the world.

Build your personalized online shoe store:

  • Study and choose a business-friendly eCommerce platform
  • Pick a reactive design that looks and works perfectly on laptops, tablets, and mobile devices.
  • Let your shops design represent your unique stylea declaration design that distinguishes your store from the competition.

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Does Your Shoe Brand Have A Name

Based on your target customer its time to select a name for your shoe company. You will need to set up your shoe company by contacting your city hall to register your DBA or Doing Business As, which states the name of your company. Register your shoe company, get a vendors license, and a tax ID number. Dont forget to check if your names are available on the web. If you cant get a good website domain name that is close to your new shoes companys name your customer may have a hard time finding you on the web! Remember, the shoe company name does not have to be the brand name. Many companies own several brands.

Websites That Let You Design Your Own Shoes

There, nothing is more frustrating than not being able to find the perfect pair of shoes for your needs. Imagine you find the right pair but the heel height is too high, the color is a bit off or you wished the pair you didn’t come with ankle straps or those crazy rhinestones on them? Instead of putting up with what you would rather not have in a pair of shoes, why not design your own pair? Think it is impossible? There are a few websites and resources out there that let you design your own shoes. All you need is a little creativity and a wish list of exactly what your perfect pair of shoes would look like. Here are five websites that let you design your own shoes.

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Custom Shoe Designs Offered By Popular Brands

More and more companies are becoming part of the custom shoe design trend. Some of the biggest players are Vans and Converse, and recently, fashionistas got also a chance to make personalized Nike shoes. What these brands do is to let you choose the materials, colours, and details you want, pick a size, and have shoes delivered right at your door. What could be more unique than that?

  • NikeID and Converse One
  • Timberland

How Much Do Shoe Development Samples Cost

Let customers design their own shoes and clothing on your Shopify store!

For a shoe factory, every new customer has a chance to be the next Nike or the next flop. The factory sales manager has the task to figure out which you will be. Is your company new, or an existing company that already sells shoes or clothing? An established shoe brand will have no trouble getting samples made for free. The pattern development could be free, but tooling will always be billed. A sample tool could cost $1500 for a rubber sole to $5000 for a rubber and EVA midsole. A newcomer may need to buy samples. Again, each factory has a different policy. You could expect to pay 200% of the real FOB price plus all shipping charges for a sample. So if a basic shoe is $15 the sample would be $30, shipping could be another $50.

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Where Did You Find A Space For Production And How Did You Organize It

It was good luck. Before my friend left we sewed the shoes at a factory where his mom worked, which wasnt profitable to the factory. They were very honest about it: We could sew 10 normal black boots instead of your one colorful product. We maintained a relationship with them because they have a modern production process we like. All the other manufacturers in the area were too old-school, so we knew they wouldnt work for our purposes.

My friends mom then connected us with a shoemaker who was selling his manufacturing space with all its equipment. He was in the process of closing his business. I called him and the rent was practically nothing. We made a deal with the understanding that I would buy this manufacturing space someday. This shoemaker even continued to help me for quite some time.

So thats how we got our first production space. It was dark and far from other manufacturers. Getting there in the winter was dangerous you had to be careful not to break a leg. When customers came in to try on the shoes, I felt embarrassed. I could only imagine what they were thinking about during their 20-minute walk across dark factory grounds on late winter evenings. But everyone ended up satisfied and got their shoes.

The customers used to take 20-minute walks across dark factory grounds on late winter evenings. I could only imagine what they were thinking.

Those same bag guys are our next-door neighbors in our new place.

What Are Some Skills And Experiences That Will Help You Build A Successful Shoe Line

Successful designers may come from all walks of life, but they normally have at least some experience in the fashion world. Some people start in retail, asking questions about each line and formulating their own plan on how to eventually become a designer. Experienced designers in the industry will say that much of creating a shoe line is about understanding the production process.

There’s a lot to know about the steps necessary to turn an idea that may have started as nothing more than a sketch on a napkin into something that can be sold in stores. However, that doesnt mean that you need a background exclusively in shoes to be successful. Shoe designers may have experience in other types of design as well

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Create Your Own Website

To reach customers easily and effectively in todays digital age, you should set up a Facebook page or a separate website for your shoe line. Whether your product is appealing to customers and accessible to them also depends on this step. You can learn the ways many fashion stores apply on their Facebook page and website to gain some experience.

Make Your Own Shoes At Home

Design your own shoes

This is an instructable for making your own pair of shoes with materials you can buy in an art store or a fabric store. I base my technique off of traditional shoe making methods, but you won’t need expensive materials, a nice set up, or complex tools.This method will also create perfectly fitting shoes as the pattern will be drawn from your own feet!The total cost of this project is less than $50 and, will take under 20 hours.*Note: if you choose not to use leather, you shoes will probably be best as indoor-only shoes*Materials:The Shoe2 sqft 1/4″ thick cork 1 yard of each fabric/leather used on the outside of the shoe1 yard of the fabric used on the inside of the shoeThread The Last 13+oz. of alginate64+oz. of Permastone Cardboard boxEyelet puncher Marker

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How Do You Connect With Your Customers Do You Do Email Marketing

Yes, but not often. We dont want to be intrusive. Once a quarter we send news with new models and special offers to let keep people updated about us.

Our open rate is between 15 and 20 percent. Newsletters works great with offline sales we often sell shoes at fairs and art shows. We send the newsletter to our Moscow clients and invite them to check out new collections.

Create Prototypes And Analyze Materials

As Afshan explained, the prototype stage is key to developing your shoe line. You must review your designs and take into account all of the materials that go into creating the shoe.

They must be financially viable for manufacturing, and you may need to alter your design for the shoe to be wearable.

The Mockup Shoe

The first version of the prototype may be a non-wearable mockup shoe made with low-quality materials. Create this shoe to get a full visual of the patterns and designs. It helps determine if the shoe is feasible for manufacture.

The Final Sample

Your final sample is a base production shoe and is the launch point for any shoe line.

This is the shoe to bring to manufacturers for evaluation and into pitch meetings for potential investors. Youll also use your prototypes as the base for your marketing campaigns.

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How To Select Footwear Materials

The shoe designer must take great care to pick the right materials that can stand up to the demands of shoemaking. The demands for footwear performance and manufacturing must be met. A beautiful material that rips during the lasting operation or fades in sunlight cant be used!

The five materials most commonly used in sneaker production are leather, textiles, synthetics, rubber and foam.

The beauty of Leather is that it is flexible yet durable, as sturdy as it is supple. Its elastic, so it can be stretched yet it resists tearing and abrasion. Its a breathable material, and it insulates heat, helping to regulate temperature. This all makes leather shoes conform to the feet of the wearer like no other shoe material can. Its no surprise, then, that leather is one of the most common materials that shoemakers use, particularly in making mens dress shoes.

At Italian Shoe Factory, All our materials are sourced from the best ethical tanneries in Italy and around the world. We offer all kinds of Full Grain or Top Grain Leather, Embossed leather, Split Suede, Microfiber leather, Vegan Leather among others. Exotic Skins such as crocodile, python, Elk leather are also available upon request. Our in-house collection is updated every year as per seasonal trends and we also carry swatch books from the finest tanneries in the world so anything under the sun can be procured. Learn more about Leather Sustainability.

Startup Capital Needed For Your Sneaker Production


Starting a sneaker line production business can be cost effective especially if you choose to start on a small scale by producing in quantities of 100-500 pairs for your first order so search for a shoe manufacturer that will accept such quantities to begin with. The cost per pair will depend on a lot of factors such as the design & construction of the sneakers you plan to make, the quality of materials, components and sole and the country of origin for the raw materials. Payment terms for a production order are generally a minimum of 50% when you place your orders and 50% when the orders ship.

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How Did You Learn Shoemaking

I had no teachers. All I did was search the internet and take friends advice. Practice and experimentation was key. Older folks in the shoemaking business are confused by our approach, but we invent new things all the time. Its not always effective sometimes we have to go back to the traditional approach. But some of our methods are much more productive than the classic approach to manufacturing. Well stick to those but move on from the others.

While I was working alone, a shoemaker visited me on the weekends to tighten the shoes. I kept sewing and cutting and he tightened, because its the most important part of the process. You can be very talented at shoemaking, but your product wont work without experience. You must really feel the skin and the pads of the shoe. It takes about five years to practice this method. Obviously I didnt have that much time, but I learned all the principles.

Sneaker Design: Design And Sell Your Own Sneakers

Postcards, t-shirts, sketchbooks, photo albums and tons of other things are available for you to design yourself and sell. It is made possible through a slew of different online services that also host your online store for a small fee. The creativity is really all yours and having some skills using Photoshop and Illustrator will take you a long way. As a matter of fact, its all you really need in order to design your own stuff.

However, until recently, there was one apparel item that hasnt been in the lineup for you until now, thanks to Zazzle. Yup, sneakers! Now you can design your own sneakers with the ill designs you feel work for you and/or everyone else. Sport a pair of those one of kind sneakers, and you will kick it cool in the club and on the street for sure.

Zazzle recently teamed up with Keds to allow their community to design and sell hi-tops, lo-tops or slip-ons. The prices range from $50-$65 and you will be able to sell them through Keds Collective which is a respected and edgy website.

Revive that 80s style youve been longing for again, or why not slap a label on that shoe showing off your brands latest designs? Youd be the talk of the town and people will always know what you have been up to in the design studio. Really, the creativity is all yours. So, dont sit around. Use those feet for what they are supposed to used for. Get up and get moving!

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The Process Of Reselling Shoes

While earning over a million dollars for reselling shoes at this stage is still possible, there are lots of obstacles you must overcome to reach that goal. Aside from bagging clients willing to shell out serious dough for sneakers, you need to learn where to find and acquire the most sought-after shoes.

The competition nowadays is fierce as youll be lucky to establish a client base as a beginner.

Therefore, you need to immerse yourself in the sneakerhead culture and apply yourself 100% to have a fighting chance. There are more individuals than ever involved in sneaker collecting so the sneaker resale market has room for more entrepreneurs .

Weve already discussed the sneaker industry in general above. Now, its time to delve into the process of the actual process of reselling shoes and sneakers.

Give Paint Some Time To Dry

How To Design Your Own Shoes And Sell Them

For most acrylic paints, this shouldnt take longer than 20 minutes. Still, it may be a good a idea to consult a professional, because some oil based paints require more than an hour to dry.

Outline the work youve done with permanent markers, so that it will stand out more than you expected. This cool tip helps make your work more professional and neater.

Next, take a clear acrylic sealer, and spray the shoes. In such way, you will protect them from smudging and tear, and you will be able to clean them often without causing any damage. Once done, peel the tape off, and your shoe design will be ready to go.

Note that the tape should be removed only for as long as the sealer is wet, because you may accidently chip it off. Just in case, let the shoes dry for a day before you put them on. You should also know that no spray sealer is a 100% guarantee that the paint wont be spoiled, and you should skip wearing these shoes on wet weather.

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